Wednesday, May 6, 2020

The Cnn Effect An Exploration Of How The International...

THE ‘CNN EFFECT’: AN EXPLORATION OF HOW THE INTERNATIONAL MEDIA ‘DRAGGED’ AMERICA TO SOMALIA POST 1991 BACKGROUND Mass communication is the process which public messages are transmitted and are directed at large audiences with different values not found at a particular place but in different places. In the media arena globalisation refers to worldwide distribution of the same programme content and the distribution of special interest information that is aimed at a globally dispersed minority audience (Wall, 2009). The background of cable television is that its genesis was in the 1950’s whose aim was to bring conventional television signals to areas which were considered remote. With the growth of cable network and people having an opportunity to choose what they would like on their screens and receive a whole lot of new programming (Dominick, 2011). The television is one of the means that is widely used all over the world for people to find out the happenings of their surrounding and the world. The global reach of the television is undisputed. Whether there is control of the content being aired in the television or not its influence cannot be ignored. In today’s world the television disseminates all over the world issues affecting policy making, economics and culture which affects the social agenda of societies (Wall, 2009). Cable News Network which is popularly known as CNN came into being in 1980 in the United States of America. Its aim was to go liveShow MoreRelated Protecting Ourselves from Media Manipulation: The Use of Alternative Media as an Information Source5213 Words   |  21 PagesProtecting Ourselves from Media Manipulation: The Use of Alternative Media as an Information Source As far as one can recall the media has had a large influence over our perceptions of the world and the society in which we live. Why is it that we blindly seem to believe whatever we hear on the radio, see on the television, read in newspapers and more currently on the internet? The mass media has acquired a great control over the perceptions of how we interpret the world around us, it is onlyRead MoreThe Chocolate Sector of Cà ´te d’Ivoire Essay2001 Words   |  9 Pagesdelicious thing. While Europe and the United States account for most chocolate consumption, the confection is growing in popularity in Asia and market forecasts are optimistic about the prospects in China and India (Nieburg, 2013, para 9). According to the CNN Freedom Project, the chocolate industry rakes in $83 billion a year, surpassing the Gross Domestic Product of over a hundred nations (â€Å"Who consumes the most chocolate,† 2012, para 3). If chocolate continues grow popular in Asia, it stands to becomeRead MoreWhat Do You Understand by the Term Globalization3109 Words   |  13 Pagessignificance of increases connectedness† (Held, 2004:13). 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